Every seller wants to get multiple offers on their Seattle home in 2022 and frankly every year. Just today on the Roy and Kim show the dynamic duo used the phrase Unicorn Home and referenced those unicorn buyers. These are the buyers that will drop everything, bid $400,000 over asking, release earnest money, and give you 60 days of rent back for free. Unicorn buyers don’t want to wade through your dump of a house. They want the house they have been dreaming about all COVID. They want a Unicorn House.
Steps to Make Sure Your Home Sells in Multiple Offers
- Choose the Right Listing Agents
- Conduct a Detailed Home Walkthrough With Your Listing Team
- Fix What’s Broken
- Make the Home Beautiful
- Lights Camera Action | Marketing Prep
- Be Strategic on How You Price the Home
- Have an Online Marketing Strategy
- Evaluate Offers to Make Sure You Choose One that Will Actually Close
- Successfully Pass Appraisal
- Closing Day
Below we go into detail about all of the details it takes to sell your home in multiple offers. The first step is to download our guide on how to sell your home in Seattle.
Guide to Getting Multiple Offers On Your Seattle Home in 2022
In this guide, we are sharing exactly how to make sure your Seattle home gets multiple offers in 2022. The Team Diva process of selling a home in Seattle is something we simply call “The Diva Difference.” Team Diva’s home listing methodology is a step above the typical service provided to many Seattle home sellers. Here’s our “secret sauce” behind ensuring our Diva Dwellers get those unicorn buyers and receive multiple offers on their listings in Seattle in 2022:
Steps to Getting Multiple Offers On Your Seattle Home in 2022
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For more detail about every step in the home selling process jump to our blog “How to Sell a Home In Seattle.”
Below we are going to highlight a few of the steps that we think is critical to making sure your home in Seattle sells for multiple offers in 2022.
You Need to Choose the Right Real Estate Team to Sell Your Home
This is #1. The right real estate team will know exactly how to prepare your home to get multiple offers aka get those Unicorn buyers. Not all real estate agents and teams are the same—not by a long shot. And finding the very best agents for the job may take some work. In fact, you may need to interview a few agents to find the right fit. But what questions do you ask a real estate agent during an interview? Check out our blog post “Questions to Ask a Listing Agent Before You Hire Them to Sell Your Home.” This post offers an in-depth look at everything you need to know. Now you’ll head into that interview being 100% prepared.
To Make Sure You Get Multiple Offers On Your Seattle Home in 2022, You Need to Make the Right Home Updates
First thing’s first: You gotta fix what’s broken in your home. This probably sounds basic, but it must be said because it’s not always done in the listings we see. When we’re working with our sellers to figure out what needs to get fixed and updated, we run through a checklist. We have done our best to capture that checklist into a multiple of blogs and later this year we will also have videos.
How to Prep Your Home to Sell for Multiple Offers in Seattle in 2022
- “First-Time Home Seller Guide: Fix What’s Broken.”
- What Does It Cost To Sell A Home?”
- “What Type of Renovations Will Help Sell My Home in Seattle?”
- “Make Your Home “Pretty” With Our Home Sale Prep List”
- “How to Prepare a Unique Home For Sale in Seattle”
- “The Diva Difference: How to Sell a Unique Luxury Home in Seattle”.
Now let’s dive into detail about how to use all of the above guides.
For a sense of what this might include, check out our blog “First-Time Home Seller Guide: Fix What’s Broken.” Also, you need to be prepared to spend some money on prepping your home for the market. “First Time Home Seller Education: What Does It Cost To Sell A Home?” is a must-read!
Renovations to Make Sure My House Sells in Multiple Offers in Seattle
After the basics are all done, you can think about upgrades and renovations. The key here is to make the right type of upgrades that will get you the best ROI. This is when strategy and experience come into play. We want to determine the upgrades that will help your home sell for top dollar without breaking the bank. This will vary by property type, price point, and location; no two homes are the same. Our biggest advice? Don’t make any renovations until you consult an experienced real estate team! Read our blog “What Type of Renovations Will Help Sell My Home in Seattle?” for more essential insight. And, as you near the finish line, keep our blog post “Make Your Home “Pretty” With Our Home Sale Prep List” handy.
On another note: If you have a highly unique home or a unique luxury home, we take an even more specialized approach. Read “How to Prepare a Unique Home For Sale in Seattle” and “The Diva Difference: How to Sell a Unique Luxury Home in Seattle”. These posts show you a behind-the-scenes look at exactly how we ensure your home stands out from the crowd.
Lighting Is A Really, Really Big Deal
Lighting in your home is such a big deal that we wrote an entire blog post and created an entire video on the subject. “Kim’s Pet Peeves – Bad Lighting!” is a must-read and must-view for anyone getting ready to sell their home. You can have the most beautiful home filled with luxury finishes and high-end renovations, but if your lighting sucks, your home is going to suffer. This is true of the lighting in person AND of the lighting in your listing photos and tour videos. But not to worry—part of the Diva Difference is making sure you don’t fall victim to bad lighting! We will make sure you have stylish light fixtures in all the right places. And of course, we will make sure that your Diva Dwelling is well-lit in all of your photos and videos.
Below is a Video Kim Did Earlier This Year for All You House Nerds
Moving forward to the fun stuff. Staging.
You Need to Know Exactly How to Prepare Your Home
It’s time for the final touches on your home! That means you need to move out, your home needs to be deep cleaned, and it’s time for staging. Doing all of these things is proven to help sell your home for more money, and you know what helps sell homes for more money? Multiple offers!
Back to staging. Empty rooms—no matter how beautiful—are just not enough to elicit the response that makes buyers run to tour and make an offer on a home. Professional stagers know how to make the most of a space and present a home in its best light possible. Read our blog “Staging Your Home Will Help It Sell For More Money” for all of the details!
Case Study – Seward Park Home Sold for 26% Over Asking
Last Fall we sold this fabulous Luxury Seward Park View Home in multiple offers for 26% over asking. One of the highest list to sale prices in the neighborhood. We specifically chose to go with a high-end stager. And it worked. Just out of curiosity we went back to run data in Seward Park for homes that sold during the time that our home was listed.
High-quality staged homes sold 13% over asking versus only 4% over asking for homes that had mediocre or no staging.
Homes that used high-quality stagers sold for $83K more than those who took the cheap route. Everyone gasps when they see the staging bid of $6,000. But remember, we are working as a team for the big payout down the road for our sellers. And every little bit of added marketing helps with the end result. It seems like a no-brainer to spend an extra $6,000 when your return on that investment is $83,000. And in this case, it was so much more.
You Need a Robust Online Market Strategy To Make Sure You Get Multiple Offers On Your Seattle Home in 2022
Once your home is looking like absolute perfection, it’s only the beginning when it comes to marketing. Without being able to show off how spectacular your Seattle home is, you won’t be able to bring in those multiple offers. You can attract multiple offers by making sure your home has a well-planned, comprehensive online marketing strategy. Which, of course, Team Diva takes care of!
Here is The List We Do Compare to Others in Our Market
Our marketing team does impeccable photography, a video tour that will grab the attention of viewers, engaging social media strategy, and much, much more. Team Diva is passionate about pushing the edges of online marketing to get results when selling a home in Seattle. We outline our entire online marketing strategy here: “Selling Your Home Requires an Effective Online Marketing Strategy.” We encourage you to “stalk us” online to see what we’re all about!
Bonus! Advice for Buyers: Different Year, Same Advice
If you’re thinking about selling your home in Seattle in 2022, then you’re likely to become a buyer soon, too. Of course, this means you’re going to need to know how to win in a multiple offer scenario situation as well… not just create them as a seller! In Team Diva’s blog post “Advice From the Team to Win a Multiple Offer in Seattle” our smart and savvy agents are sharing their very best advice.
How to Get Those Unicorn Buyers aka Sell Your Home for Multiple Offers in Seattle in 2022?
In our super long video, we go into detail about how to make sure you get multiple offers on your home. Start here or skip ahead to the blog.
Want Those Unicorn Buyers? Follow the Diva Difference
The Team Diva process of selling a home in Seattle is something we simply call “The Diva Difference.” Team Diva’s home listing methodology is a step above the typical service provided to many Seattle home sellers. There is a reason why we consistently sell our listings for more than neighboring homes. Just check out our many “Just Sold” blogs to see how much over-list price our homes sell for. This is all because of our deep passion for preparing a home for the market. This is also due to our dedication to our online marketing strategy. No one understands search optimization, social media, video presentation, email marketing, etc. like Team Diva.
Does The Diva Difference Work?
Yes, it does! Last year we sold 36 homes in 2021 which is 20% more than what was sold in 2020. This was in a market when listing inventory was actually going down.
The team sold 36 homes in 2021 which is 20% more than what was sold in 2020.
Our team also exceeded the city average on their list to sell price. The Team’s average list-to-sale price averaged out to about 7% over asking. Whereas the average in the rest of the city was about 3% over asking for single-family homes. And the final sale price for condos was slightly below the list price in Seattle.
If you want to deep dive into specific case studies about how we used the Diva Difference click the blog below…
Follow our well-honed process for listing your home in Seattle, and just wait for the offers to roll in after your Diva Dwelling hits the market.
Thank You For Learning About How to Make Sure You Get Multiple Offers On Your Seattle Home in 2022
Although Seattle’s real estate market is hot hot hot. Multiple offers on a home are not guaranteed, even at our market’s peak, and must be presented absolutely impeccably to garner multiple offers. The Team Diva process of selling a home in Seattle is something we simply call “The Diva Difference.” Team Diva’s home listing methodology is a step above the typical service provided to many Seattle home sellers. There is a reason why we consistently sell our listings for more than our neighboring homes.
Here are the steps to make sure your home sells in multiple offers:
- Choose the Right Listing Agents
- Conduct a Detailed Home Walkthrough With Your Listing Team
- Fix What’s Broken
- Make the Home Beautiful
- Lights Camera Action | Marketing Prep
- Be Strategic on How You Price the Home
- Have an Online Marketing Strategy
- Evaluate Offers to Make Sure You Choose One that Will Actually Close
- Successfully Pass Appraisal
- Closing Day
When those multiple offers do arrive, we’re ready to help you choose the best one. The most attractive offer is not always the most money. Check out our blog post “Seller Education: Evaluating Multiple Offers” to see what we mean!
We are here to help. Our team understands that this process can take a year or two. And we are more than willing to give you a personalized plan to get the ball rolling. Feel free to contact us directly at thediva@teamedivarealestate.com or call/text 206-271-0264.
